Category Archives: Blog

New Google Analytics Features For Your Campaigns

Google Analytics

If you haven’t taken the steps to merge your AdWords account with your Google Analytics account, now is the time to do so. If you aren’t already taking advantages of the new Google Analytics features, then you are going to missing out on data that you can only obtain through this integration. One reason why Read More

The 3 Types of Content You Should Be Generating But Probably Aren’t

Content Marketing

When performed correctly, content marketing can be one of the most valuable tools in your arsenal. There is a plethora of different content that can be used to your advantage. As one of the leading content providers at Webati, we understand that many of our clients struggle to produce content that is both applicable to Read More

How Instagram’s New Terms Could Negatively Affect Marketers

Mobile Marketing

If you were to look at Facebook and Twitter posts of late, they would indicate that Instagram is finished. Because of the new terms of service being implemented in January, users are packing the proverbial bags and migrating towards other services, like Flickr and Snapchat. Among the new changes that Instagram is implementing are some Read More

Email Marketing – How to Choose the Best Responsive Layout Part 2

Email Marketing

Yesterday, we started talking about how to choose the best responsive layout for email marketing. We briefly ran through the 4 most popular types of responsive email layouts, and today, we want to start discussing navigation when it comes to responsive emails. Navigation is one aspect of responsive emails that poses a unique question. How Read More

2013 – The Year of Building the Better B2B SEO Strategy

SEO Search Marketing

The last few days of 2012 are upon us. If you haven’t already begun planning your 2013 B2B SEO plan, now is the time to start. If you want to provide the highest caliber of client initiatives for the upcoming year, then the research, preparation, and planning of milestones needs to start now. The elements Read More

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